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Privacy Policy

Last updated: January 11, 2026

1. Introduction

Welcome to MTIV ("we," "our," or "us"). We are committed to protecting your privacy and ensuring you understand how we collect, use, and safeguard your personal information.

This Privacy Policy explains our practices regarding the data we collect when you use our goal tracking and personal development application (the "Service"). By using MTIV, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Account Information

When you create an account, we collect:

  • Email address
  • Name (if provided via Google or Apple Sign In)
  • Profile picture (if provided via authentication provider)
  • Authentication provider identifiers

2.2 Profile Information

You may optionally provide:

  • Age and gender
  • Location (city/country)
  • Bio or personal description
  • Timezone
  • Language preferences

2.3 User-Generated Content

The core of our service involves content you create:

  • Goals: Your personal and professional goals, categories, deadlines, and progress metrics
  • Journal Entries: Personal reflections, thoughts, and daily entries
  • Tasks: Action items, schedules, and completion status
  • Progress Updates: Self-reported progress, magnitude scores, and achievements
  • Chat Messages: Conversations with our AI coaching feature

2.4 Automatically Collected Information

  • Device type and operating system
  • App version
  • Timestamps of activities
  • General usage patterns (features used, session duration)

3. How We Use Your Information

3.1 Core Service Functionality

  • Store and display your goals, tasks, and progress
  • Track your achievements and streaks
  • Provide personalized insights and statistics
  • Enable goal sharing features (when you choose to share)

3.2 AI-Powered Features

Important: AI Processing Disclosure

MTIV uses artificial intelligence (Claude by Anthropic) to provide personalized features. This means your data may be processed by AI systems for the following purposes:

  • Goal Discovery: Analyzing journal entries to suggest potential goals
  • Progress Analysis: Extracting progress insights from your entries
  • Personalized Recommendations: Suggesting daily actions based on your goals
  • AI Coaching: Providing conversational guidance and motivation
  • Grammar Improvement: Enhancing the clarity of your goal descriptions

AI processing is essential to deliver these features. Your content is transmitted securely to Anthropic's servers for processing. Anthropic does not use your data to train their models when processing via their API. See Anthropic's privacy policy at anthropic.com/privacy.

3.3 Communication

  • Send service-related notifications
  • Respond to your support requests
  • Provide important updates about the Service

4. Data Sharing and Third Parties

4.1 Third-Party Service Providers

We work with the following types of service providers:

  • Authentication: Google and Apple for secure sign-in
  • AI Processing: Anthropic (Claude) for intelligent features
  • Cloud Infrastructure: For secure data storage and hosting
  • Database Services: For data persistence and management

4.2 We Do NOT

  • Sell your personal information to third parties
  • Share your data with advertisers
  • Use your content for training AI models
  • Share your journal entries or goals with other users (unless you explicitly share them)

4.3 Legal Requirements

We may disclose information if required by law, court order, or government request, or to protect our rights, property, or safety.

5. Data Security

We implement industry-standard security measures:

  • Encryption in transit (HTTPS/TLS) and at rest
  • Secure authentication via OAuth 2.0
  • Regular security assessments
  • Access controls and authentication for all systems
  • Secure token-based mobile authentication

While we strive to protect your data, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security.

6. Data Retention and Deletion

6.1 Retention

We retain your data for as long as your account is active or as needed to provide the Service. Some data may be retained longer for legal, tax, or regulatory purposes.

6.2 Account Deletion

You can delete your account at any time through the app settings. Upon deletion:

  • All your goals, entries, tasks, and progress data will be permanently deleted
  • Your profile information will be removed
  • AI conversation history will be erased
  • This action is irreversible

Deletion is processed immediately, though some data may persist in backups for up to 30 days before being fully purged.

7. Your Rights

Depending on your location, you may have rights including:

7.1 Access and Portability

Request a copy of your personal data in a structured, machine-readable format.

7.2 Correction

Update or correct inaccurate personal information through your profile settings.

7.3 Deletion

Request deletion of your account and associated data.

7.4 Restriction

Request that we limit how we use your data in certain circumstances.

To exercise these rights, contact us at privacy@mtiv.ai.

8. International Data Transfers

Your data may be processed in countries other than your own, including the United States. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.

9. Children's Privacy

MTIV is not intended for users under 13 years of age (or the applicable age of consent in your jurisdiction). We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes via email or in-app notification. Your continued use of the Service after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us:

12. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed
  • Right to opt-out of the sale of personal information (we do not sell your data)
  • Right to non-discrimination for exercising privacy rights

13. European Privacy Rights (GDPR)

If you are in the European Economic Area, you have rights under the General Data Protection Regulation including:

  • Access to your personal data
  • Rectification of inaccurate data
  • Erasure ("right to be forgotten")
  • Data portability
  • Object to processing
  • Lodge a complaint with your local supervisory authority

Our legal basis for processing your data includes: contract performance (to provide the Service), legitimate interests (to improve our Service), and consent (for optional features).

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